27 Feb JULIAN FASHION CHOOSES MYBANK FOR SECURE PAYMENTS VIA IMMEDIATE BANK TRANSFER

MyBank payment solution is now available on the e-store of the italian luxury multi-brand retailer

Milan, 27 February 2020 – Julian Fashion, one of the leading Italian luxury multi-brand retailers, announces the integration of MyBank payment solution, the immediate bank transfer via users’ own home banking service, on its e-store.

Once having selected MyBank as payment method for their purchase, Julian Fashion ecommerce customers, will simply choose their bank from the available list to be redirected to their online banking and process the immediate transfer with no amount limit: a pre-filled online payment form will allow them to finalize the transaction with one last click.

With MyBank, Julian Fashion customers will benefit from a secure frictionless experience, with no third-party data sharing.

“We are pleased to have added MyBank to our ecommerce site to offer our customers a wider range of services. Customer centricity has always taken center stage in our strategy and with payment solutions like MyBank we are able to ensure them a seamless and secure purchase experience across all channels”said Giulia Tondini, Sales Director at Julian Fashion.

MyBank, at the forefront of payment security and identity protection, with customer centricity at the core of its values, allows merchants to avoid uncertainty of payment collection: thanks to its real-time confirmation of the irrevocable transaction, fast order processing and shipping are made possible.

“We are delighted to see Julian Fashion adding MyBank to its ecommerce payment options. Their integration further confirms the increasing popularity of MyBank among businesses in the Fashion industry, a sector that saw a 29% growth in 2019. We are confident that MyBank features, such as its immediate, frictionless payments as well as automatic reconciliation, will be added value for Julian Fashion and its customers”commented Giorgio Ferrero, CEO of PRETA, the company that owns and manages MyBank.